Call for Papers

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The 2026 15th International Conference on Economics Business and Marketing Management (CEBMM 2026) focuses on the cutting-edge issues and practical challenges in the fields of economics, business and marketing management under the background of global economic restructuring and technological innovation. We sincerely invite scholars, researchers and practitioners from all over the world to submit their research achievements. The call for papers themes (including but not limited to) are as follows:

📘 Economics: Digital Transformation and Sustainable Development

  • Digital Economy Operation Mechanisms and Platform Business Model Innovation
  • Inflation Dynamics in a Volatile Global Context and Targeted Monetary Policy Strategies
  • Sustainable Development Pathways and Green Economic Growth Models
  • AI Empowerment and the Evolution of Labor Markets: Skill Upgrading and Employment Adjustment
  • ESG Integration Framework and Economic Performance Evaluation Metrics

📗 Business & Management: Organizational Innovation, Resilience Building and Sustainable Governance

  • Organizational Change Management in the Context of Digital Transformation
  • Corporate Sustainability Strategy and Social Responsibility (CSR) Practice Paths
  • Innovation and Entrepreneurship Ecosystem Construction in Emerging Markets
  • Strategic Decision-Making and Risk Control of Multinational Corporations
  • Business Resilience Construction and Comprehensive Risk Management Systems
  • Leadership Models and Team Management in the Age of Remote Work

📕 Marketing & Consumer Behavior: Technological Empowerment, Cultural Adaptation and Sustainable Consumption

  • Immersive Marketing Strategies and User Experience Design in the Metaverse
  • Data-Driven Marketing Personalization and Predictive Analytics Applications
  • Green Marketing Communication and Sustainable Brand Value Construction
  • Social Media Influence Mechanisms and Brand Communication Innovation
  • Cross-Cultural Marketing Adaptation Strategies in Global Markets
  • Consumer Psychology and Consumption Decision-Making of Gen Z and Millennials

📙 Digital Business & FinTech: Technological Innovation, Risk Prevention and Inclusive Development

  • Blockchain Technology Applications in Business Operations and Supply Chain Management
  • Financial Technology Innovation and Digital Banking Service Transformation
  • E-commerce Market Competition Patterns and Dynamic Pricing Strategies
  • Cryptocurrency Regulation and Central Bank Digital Currencies (CBDCs) Development
  • Financial Inclusion Promotion and FinTech Regulatory Challenges

📒 Special Topics & Case Studies: Industry Practice, Cross-Disciplinary Exploration and Experience Summarization

  • Sectoral Development Studies in Retail, Healthcare, Tourism and Other Key Industries
  • Cross-National Comparative Studies on Global Business Ethics and Regulatory Norms
  • Brand Crisis Management Mechanisms and Practical Best Practices
  • Marketing Strategies of Mega Events and Their Regional Economic Impact
  • Real-World Case Analyses of Enterprise Strategic Decision-Making and Implementation Effects

We welcome both theoretical and applied research. All submissions will undergo peer review and selected papers will be considered for publication in indexed proceedings or associated journals.